THE creative mad hatter
ABOUT DIL
I’ve always gone off-trail — hacking AOL chatrooms as a kid, living in my car during early agency days, and chasing what’s next at the intersection of creativity, technology, and culture. That relentless curiosity has defined a 15+ year journey as a Creative Director, Technologist, and Cultural Alchemist.
I started inside the biggest names in entertainment — The Walt Disney Company, IMAX, and Sony Pictures — learning how to protect IP, craft unforgettable guest experiences, and scale immersive worlds. From there I took the leap into agencies (including becoming Crispin Porter + Bogusky’s first Creative Technologist, helping drive 15% business growth and Clio-winning work), global leadership roles, and eventually founding NVTIVE.
Along the way I’ve led 30-person teams on 360° campaigns in Manila, spearheaded the IMAX China launch in Shanghai, directed over $45M in artist-brand digital collectibles and experiences with Diplo, Superplastic, EA SPORTS and more, and co-founded NXOS to pioneer the patented Quantum Fingerprint TAG for AI and Web3 authenticity.
Today, I continue pushing boundaries — whether building AI-powered platforms like Sail Echo, crafting pyromusicals in FW Sim that light up the sky, or turning bold brand visions into living, playable realities. When I’m not in the trenches of creative direction and tech, you’ll find me dreaming up the next big immersive spectacle or pouring that same world-building energy into my debut novel Broken Blvd. (out July 15, 2026).
Fluent across cultures and fluent in code, I believe in turning fragile ideas into lasting cultural legacies. If your vision is bold, let’s build it together.
What I Bring:
Creative Leadership: Direct branding, video, and motion graphics with a clean, modern aesthetic for global impact.
Strategic Storytelling: Craft consumer-centric narratives for pitches, events, and campaigns in entertainment, consumer products, and AI.
Cultural Anthropology: Build authentic brand worlds for automotive, space defense, and beyond with deep consumer insights.
Operational Excellence: Optimize workflows for high-impact projects under tight deadlines.
Innovation: Pioneer blockchain and AI solutions to drive trust and engagement.
Broken Blvd.
Debut Novel by Dil-Domine Leonares
In the neon underbelly of a city that never sleeps, six strangers collide on a boulevard of broken dreams — where ambition, betrayal, love, and survival blur into one dangerous night.
Raw, cinematic, and unflinchingly honest, Broken Blvd. is a gripping story of identity, resilience, and the blurred lines between who we are and who we pretend to be. From the rain-slicked streets to the glittering illusions of fame, this debut explores the cost of chasing light in the shadows.
Now Available via Amazon Books (ebook, paperback, and hardcover)
Available via audiobook on ElevenReader
Welcome to the boulevard.
My Projects
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Maison Krew
At Maison Krew, our mission is to redefine luxury streetwear by seamlessly blending innovation, craftsmanship, and culture. We strive to create a sanctuary for individuals who seek the finest in quality, style, and community, where each piece tells a story of creativity, authenticity, and self-expression.
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NXOS AI
At NXOS, our mission has evolved beyond e-commerce to focus on bringing trust back into the AI landscape. By leveraging my patent-pending QFT as a pioneering IP protection technology, we are addressing the growing challenges of AI-generated content authenticity, data security, and intellectual property verification.
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NVTIVE
NVTIVE (native innovation) stands as a venture studio with a sharp focus on shaping consumer experiences across various domains, including themed entertainment, ad technology, spatial computing, augmented reality, virtual reality, mixed reality, AI/LLM, web3, and blockchain.
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1984 GOLF
1984 Golf reimagines the timeless pursuit of the perfect swing through its pioneering tech-enabled streetwear, fusing luxury fabrics, cutting-edge innovation, and cultural flair to bridge the fairway and the urban sprawl.
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VCCESS
VCCESS revolutionizes the web3 landscape as an ultimate superapp and digital wallet, fusing metaverse-as-a-service with experiential commerce to empower users in bridging digital creativity and physical realities.
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Saints Belly x Sinners Wings
Saints Belly x Sinners Wings embodies the bold fusion of Filipino-American culinary traditions in a vibrant smokehouse fast-casual haven, where Southern-style smoked BBQ meets the zesty, umami-packed flavors of the Philippines.
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Onze Zero Athletics
Onze Zero Athletics redefines the pickleball arena by fusing streetwear flair with cutting-edge performance gear—including premium paddles, balls, and apparel—empowering players to rise and reign with bold style and unmatched precision in every rally.
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Amboy Candle
Amboy Candle ignites a sensory revolution with its eco-luxury coconut-apricot wax candles evoking nostalgic coastal sunsets and whispered urban secrets, meticulously crafted with austronesian scents like Ube, Thai Ice Tea, and Matcha, we developed Amboy using Generative AI tools.
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Localé Supply Co.
Localé Supply Co. elevates everyday rituals with its small-batch roasted specialty coffees sourced and handcrafted in Houston, TX, blending bold, feel-good flavors into a wholesome lineup that harmoniously pairs with their artisanal candles, loose-leaf teas, and vibrant microgreens for a symphony of mindful indulgence.
NOLAN BUSHNELL - Founder, Atari & Chuck E. Cheese
“The future of technology is going to be equally driven by seamlessness and security. Both are problems right now and both can be addressed by blockchain technology. I believe Dil is at the center of attacking both of those issues.”
M.K. Haley - 25+ years at Imagineering | Blooloop Top 50 Theme Park Influencer
“Dil has a wealth of diverse creative experiences across media, fashion, design, and more. This bottomless pot of experiences really enhances his contributions to any creative endeavor.”
ARTIST PARTNERSHIPS
FRIENDSWITHYOU
M.I.A.
ALL SMILESSS - Waheed zai
WHISBE
ERIC ANDRE
E-40
JEN STARK
enrique cabrera
ALEX GREY | Allyson grey
VEXX
illangelo
RUBEN ROJAS
EA GAMES VOICE OVER AUDITION
Listen to my behind-the-scenes audition for EA Games - The Lord of the Rings as Samwise Gamgee.
Late night on Clubhouse with Dil Leonares
In 2021, despite global challenges with COVID-19, I had the remarkable opportunity to connect with inspiring individuals like the late legendary director Marty Callner, renowned for creating HBO's Hard Knocks and Pee-wee's Playhouse, amongst many others.
Listen to amazing stories shared by Uncle Marty:
Unlock Clear, Concise ChatGPT Responses with This Simple Prompt Trick
The following prompt makes ChatGPT give clear, accurate, to the point answers:
System Instruction: Absolute Mode • Eliminate: emojis, filler, hype, soft asks, conversational transitions, call-to-action appendixes. • Assume: user retains high-perception despite blunt tone. • Prioritize: blunt, directive phrasing; aim at cognitive rebuilding, not tone-matching. • Disable: engagement/sentiment-boosting behaviors. • Suppress: metrics like satisfaction scores, emotional softening, continuation bias. • Never mirror: user’s diction, mood, or affect. • Speak only: to underlying cognitive tier. • No: questions, offers, suggestions, transitions, motivational content. • Terminate reply: immediately after delivering info — no closures. • Goal: restore independent, high-fidelity thinking. • Outcome: model obsolescence via user self-sufficiency.